#157 FUDcon on-campus advertisement posters
Closed: Fixed Opened by rrix.

The FUDcon NA team is going to be preparing for an advertising push for local FUDcon attendees very soon, one of the things we'd like is to have poster designs we could have printed at kinkos, etc, to post around campus.

I'm not qualified to really put any sane input into designing these, so I'm just gonna infodump... I tried to come up with some mockups, but they're all fairly ridiculous. :)

  • When: Jan29-31, 2011
  • Location: ASU Brickyard Artisan Building on Sat/Sun and the ASU Memorial Union on Mon
  • Should probably use artwork similar to https://fedoraproject.org/wiki/File:FUDCon_Tempe_2011_logo.png
  • Link to wiki page for event https://fedoraproject.org/wiki/FUDCon:Tempe_2011 (maybe a shorturl?)
  • Some marketing like: "Interested in learning about and getting involved in one of the most dynamic open source projects the world over? Join us Saturday through Monday, January 29-31 for arcamp style talks and a hackfest!" I just wrote that off the top of my head, any improvements are welcome. Robyn?

With the seemingly instant rise of QR codes, maybe we could stick on on the posters, with an ICS for the event embedded in it? Kinda cheesy, but I'm already seeing a lot of other ads (especially around campus) using QR codes.


http://fedorapeople.org/groups/designteam/FUDcon/FUDcon%20Boston%202009/

Ryan, please take a look at these and see if you think they could be adapted for use at the Tempe 2011 event. What do you think?

Also, I found 'qrencode' in our package repository. If you install the package, and then run the command 'qrencode -o filename.png http://some.url' you'll get a PNG file for your encoded URL.

This constitutes my first thoughts for a photocopier-friendly poster:[[BR]]
http://marcstewart.fedorapeople.org/fudcon/tempe-2011/campus-posters/on-campus-poster_us-letter.pdf

Some thoughts:

  • Revise text to say "one of the world's..."
  • Do most general CS students have any clue what BarCamp is? Might be better to eliminate that text and just say "talks."

I ''love'' the design with the clover logo in the background!

I like the design. The only thing I might add is some text showing that FUDCon is the "Fedora Users and Developers Conference". We might have potential attendees that don't know what FUDCon is.

Useful feedback, and it's led to this:[[BR]]
http://marcstewart.fedorapeople.org/fudcon/tempe-2011/campus-posters/on-campus-poster_us-letter-rev-1a.pdf

"Barcamp" has been separated from "talks", but retained—a little mystery can often fuel interest. It also leads in to an optional extra bit of chatty copy for anyone who looks closely. (Based on my own experience with the "arcamp" typo in the original description.)[[BR]]
http://marcstewart.fedorapeople.org/fudcon/tempe-2011/campus-posters/on-campus-poster_us-letter-rev-2a.pdf

Three additional suggestions:

  • The word !BarCamp is usually !CamelCased, and it shouldn't be plural. We have a technical session event, which is in the form of a !BarCamp. Hope that helps clarify a bit.
  • Have a * or footnote marking next to BarCamp which gets the reader to the footnote.
  • Put "Fedora Users and Developers Conference" in boldface so that it draws the viewer's eye to the definition of the big "FUDCon" text in the logo.

Also, please post the source for your work here as well, so collaborators can alter it and make further edits/suggestions.

Er, rather, a URL to your source. :-)

Thanks for the clarification, Paul. Substituted "expert advice" instead, though, to highlight a benefit to attendance, rather than simply listing an itinerary. Removing the smaller copy also has the bonus of allowing half-scale printing/copying as handouts, should they be needed.

I had tried and dismissed boldface because Cantarell Bold is far too heavy (see [http://marcstewart.fedorapeople.org/fudcon/tempe-2011/campus-posters/on-campus-poster_us-letter-rev-2b.pdf rev. 2b]) and it really disrupts the flow (both visual and textual). But I agree that a little emphasis would help, so I've rethought it and faked a demibold.

http://marcstewart.fedorapeople.org/fudcon/tempe-2011/campus-posters/on-campus-poster_us-letter-rev-3a.pdf

The sources were uploaded alongside the PDFs:[[BR]]
http://marcstewart.fedorapeople.org/fudcon/tempe-2011/campus-posters/

I'm really impressed by the thoroughness and thoughtfulness of your contributions Marc! Beautiful work, well done.

Minor update to tweak the kerning:[[BR]]
http://marcstewart.fedorapeople.org/fudcon/tempe-2011/campus-posters/on-campus-poster_us-letter-rev-3b.pdf

I hate how I file tickets and then don't get/see all the comments. I was just doing this by hand. Thank you marc, looks really '''really''' good!

We were running it by the FUDCon team, and we have a few minor changes, mostly related to branding. Thank you for the work on all this, hopefully we can get them printed in time for FUDCon and I didn't wait too long to get this quoted!

http://ianweller.fedorapeople.org/on-campus-poster_us-letter-rev-4.pdf

Had to make a few changes, the use of the Fedora logo in the middle of that paragraph isn't okay (not enough clear space) and the QR code needed to be larger, so I adjusted that.

There were a few other changes I made just to normalize margins and space things out a bit.

Closing this because it has been completed and FUDCon Tempe is over, sadly!

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